XNFY Lab’s AI-generated fashion is powered by patent-pending technology that generates new synthetic original images so that designers, brands and marketplaces can generate high-definition images of clothing, find what works and innovate faster. This means that it’s possible to create clothing images before they even exist, helping to predict demand and prevent unsold inventory. According to XNFY Lab, “The technology capacity can also be used to “re-think” and generate new design ideas based on unsold inventory and deadstock fabrics for example.”
The innovative project comes in collaboration with Microsoft Azure Machine Learning, so that ideas can be validated and tested faster in a matter of hours, rather than days. XNFY Lab is preparing a limited-edition crowdfunding run that promises to put designs generated by artificial intelligence in the hands of consumers.