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Sustainable Start-Up Collections : Billion Dollar Collection



The Billion Dollar Collection by the H&M Foundation showcases 10 sustainable start-ups that have the potential to change the fashion industry for the better. The innovators that are part of the collection focus on sustainable designs that mindfully use materials and champion traceability, and they will be be shown as part of a virtual event.

The name of the collection comes from the fact that each of the start-ups will be presenting price tags that represent the support they require in order to scale their innovations for greater impact on people and the planet.

Throughout the collection, there are eye-catching colors, asymmetrical details and voluminous styles. Notably, the pieces have been rendered with computer-generated imagery by Mackevision, which speaks to the way that the world of fashion is changing in more ways than one.



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